• Hospitality
  • Venues and groups

Hospitality marketing agency
Full tables and function books

Sneaky Digital is a hospitality marketing agency for Australian venues and groups. We run social, Google and booking campaigns that fill tables, rooms and function spaces, make the content in-house and tie every campaign back to bookings and covers.

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Brands we grow.

CLIENTS
Evolution Early Learning Early learningPiptree Early Learning Early learningCPAP Direct HealthAustralian Plants Online EcommerceChrisco EcommerceStilla EcommerceSearles EcommerceMove Yourself ServicesBonza ServicesHello Harry HospitalitySue's Burgers & Shakes HospitalitySukin FMCGThe Chocolateries FMCGWoodsong PropertyUnity Park PropertyFinancial Dispute Legal LawButler McDermott Lawyers LawSpire Law LawVicVet HealthOn Point Family Practice HealthOrthopaedics Queensland HealthSupreme Dental Group HealthDelight Dental Spa HealthBetaView TradeHello Trader Trade
WHO WE WORK WITH

The hospitality businesses we work with

A restaurant group, a pub, a boutique hotel and a function venue all sell an experience, but each fills up in a different way. We plan around your trading patterns, booking systems and the nights you need to fill.

WHICH ONE ARE YOU?

Restaurants and QSR

Covers, orders and store openings

From dine-in restaurants to quick service chains, we drive bookings, orders and foot traffic with local social, Google and delivery campaigns run by store.

See moreTalk to us about it
Pubs, bars and clubs

Busy nights, not just busy weekends

We promote events, live music, sport and specials to adults nearby, within the ABAC Code and platform alcohol rules, so quieter nights get busier.

See moreTalk to us about it
Hotels and accommodation

More bookings direct, less paid in commission

We run search and social campaigns that bring guests to your own booking engine, so more stays come direct instead of through travel sites.

See moreTalk to us about it
Function and event venues

Weddings, events and corporate bookings

Function bookings are planned months ahead. We reach couples, planners and businesses early, then follow up enquiries until the date is locked in.

See moreTalk to us about it
PROBLEMS AND FIXES

The problems we see. The Sneaky fixes we deliver.

Hospitality runs on thin margins and nights that can't be sold twice. These are the problems venue owners and group marketers bring to us most.

Sound familiar? Let's talk

Weekends are full but midweek is dead

THE FIX

We build midweek campaigns around set menus, events and local offers, then target people nearby on the days and times they decide where to go.

Booking sites take a big cut of every room

THE FIX

We run search and social campaigns that send guests to your own booking engine, with offers that make booking direct the easier choice.

We can't tell which posts actually bring people in

THE FIX

We connect your booking system, POS data and offer codes to campaigns, so you can see which ads lead to bookings and covers, not just likes.

Function enquiries come in but don't convert

THE FIX

We sharpen function landing pages, qualify enquiries and set up quick follow-up emails, so more enquiries become confirmed events.

Every venue in the group does its own thing

THE FIX

We set a group plan with shared brand standards, then run local campaigns for each venue with budgets based on what each one needs to fill.

A new venue opening with no audience yet

THE FIX

We build interest before the doors open with social content, waitlists and local targeting, so the venue opens with bookings already in place.

How we grow hospitality brands

How we fill a hospitality venue

  1. 01

    Learn the trading pattern

    We look at bookings, covers and occupancy by day and season to find the gaps worth filling and the nights that already sell themselves.

  2. 02

    Connect bookings to ads

    We link your booking system, website and POS data to each platform, so campaigns are measured on bookings and covers.

  3. 03

    Make content people crave

    Our team shoots food, drink, rooms and atmosphere for social and video, so your venue looks as good online as it feels in person.

  4. 04

    Fill the gaps

    Budget moves to the quiet nights, rooms and dates that need it most, while email brings regulars back for events and seasons.

CHANNELS

Channels that fill hospitality venues

All services

Meta ads

Facebook and Instagram are where people decide where to eat, drink and stay. Our Meta ads agency team runs local campaigns that drive bookings.

Google Ads

Searches for venues and stays nearby are ready to book. As your Google Ads agency, we run Search and hotel campaigns tied to your booking engine.

Local SEO

Maps and local search decide where many guests end up. Our local SEO agency team keeps every venue's profile and page in shape.

TikTok ads

Short video shows a venue's atmosphere better than any photo. Our TikTok ads agency work reaches locals and visitors deciding where to go.

Email marketing

Regulars keep a venue busy. Our email marketing agency team builds event, birthday and seasonal campaigns that bring guests back.

The Sneaky Digital team in a huddle, looking down at the cameraMEET THE TEAMThe people who'll run your account.A senior team, no hand-offs. Tap to watch.
WHO'S BEHIND IT

Your budget and your business are too important to hand to a junior.

The same senior team that makes your ads runs your account. Senior-led, no hand-offs, and no becoming a number in a sea of retainer clients.

WHAT YOU GET:
Agency owner client management
Accessibility and communication
High-level and in-platform advice
Platform-specific creative campaigns
Advice, guidance, recommendations
Transparent reports and live dashboards
Let's talk
“Smart strategy, quality content and creative campaigns that consistently deliver strong results.”Australian Plants Online
“Passionate and extremely dedicated to achieving the best outcome for their clients.”CPAP Direct
“A fresh, original, and highly effective approach.”Woodsong (HB Land)
“A game-changer for our business.”Move Yourself Trailer Hire
“A key driver of Stilla's growth.”Stilla
“Proactive, creative, and consistently delivers strong, measurable results.”Hello Harry
“Results that drive consistent sales and brand growth across all platforms.”Chrisco
“Helped FD Legal build a stronger online presence.”Financial Dispute Legal
“Increased appointment bookings and stronger brand recognition.”On Point Family Practice
GET STARTED

Let's talk about your growth.

New campaigns, a second opinion or a straight answer on cost.

TESTIMONIALS

Our clients say it better than we do.

Real clients, in their own words.

IN THEIR WORDS
We've worked with Sneaky since launching Evolution Early Learning, and their marketing expertise has been instrumental to our growth. From day one, the team took the time to truly understand our brand vision and goals as a startup. Their strategic work across Google Ads, Meta Ads, Programmatic, and website development has helped us build a strong online presence and effectively reach our target audience. As a result, we've seen increased engagement, consistent brand growth, and greater recognition for our business.
Ara PhillipsDirector, Evolution Early Learning
Partnering with Sneaky has transformed our digital advertising approach. Their data-driven campaigns across Google Ads, Programmatic, Bing Ads, and website development have significantly increased our national visibility and helped us reach more qualified buyers and sellers. The team's responsiveness, strategic insight, and creative execution make them a highly valuable and trusted marketing partner.
Oliver WadhamsCo-Owner, Bonza Business & Franchise Sales
Sneaky has been a key driver of Stilla's growth, combining deep business insight with advanced digital marketing expertise. Their strategic guidance and flawless execution across Meta Ads, Google Ads campaigns that have consistently delivered strong, measurable results. Proactive, solutions-focused, and genuinely committed to performance, the Sneaky team is both reliable and easy to work with. They've become a trusted and valued partner in our continued success.
Chester Thrush & Brandon ThrushBusiness Development & Managing Director, Stilla
We've had the privilege of working with Sneaky for the last few years. They are passionate and extremely dedicated to achieving the best outcome for their clients. They have helped us to significantly grow our digital presence and e-commerce platform and we highly recommend their services.
Bryce Perron & Lauren VolzChief Executive Officer & National Customer Experience Manager, CPAP Direct
After working with April and her team over the past few years, I can confidently say they bring a fresh, original, and highly effective approach to our clients' digital marketing. Their work across Meta Ads, Google Ads, Programmatic has delivered consistently strong results, helping us reach the right audiences with precision and creativity.
Richard MierProject Marketing, Woodsong (HB Land)
Working with the Sneaky marketing team has been a game-changer for our business. They are professional, proactive, and focused on delivering real results. Their strategic approach to Google Ads, Meta Ads, and Programmatic campaigns has consistently driven strong ROI while significantly boosting our brand visibility across all key channels.
Jarod BarkeChief Commercial Officer, Henco Group
Sneaky's digital and local advertising strategies have been a major asset to our business. Their team is proactive, creative, and consistently delivers strong, measurable results across our store network. We also benefit from their ongoing expert advice and strategic guidance, which supports our broader marketing efforts and ensures we're always moving in the right direction.
Rob McCueDirector, Hello Harry
Sneaky has played a key role in enhancing our digital presence and improving patient engagement. Their strategic approach to digital marketing has helped us connect more effectively with our local community, leading to increased appointment bookings and stronger brand recognition. With their expertise and ongoing support, we've seen measurable growth. We highly recommend Sneaky to any healthcare practice looking to elevate their digital marketing efforts.
Dr Alexander BaggottPractice Principal, On Point Family Practice
Sneaky's marketing expertise has helped FD Legal build a stronger online presence and connect with the right clients. Their team delivers thoughtful strategy, consistent execution, and measurable results across our digital channels. Working with Sneaky has brought a level of confidence to our marketing efforts, knowing that we have a team who genuinely understands our goals and takes a proactive approach to achieving them.
Callun BlurtonFinancial Dispute Legal
The Sneaky team's work on APO's advertising campaigns has boosted our sales and brand awareness through smart strategy, quality content and creative campaigns which have delivered consistently strong results.
Ross IrwinDirector, Australian Plants Online
Working with Sneaky has elevated our digital marketing strategy and brand engagement. Their team understands how to connect with our unique audience and deliver results that drive consistent sales and brand growth across all platforms.
Ann-Marie HoyChief Commercial Officer, Chrisco
FAQ

Hospitality marketing agency questions

Do you market hotels and accommodation as well as restaurants and bars?

Yes. We work with hotels, serviced apartments and holiday stays as well as restaurants, pubs, bars and function venues.

How do we get more guests to book direct instead of through travel sites?

We run search and social campaigns that send guests to your own booking engine, often with a direct booking perk, and track every booking back to the campaign.

Can you advertise alcohol, happy hours and bar events?

Yes, within the ABAC Responsible Alcohol Marketing Code and each platform's alcohol rules. We target adults only and keep messaging responsible.

Can you help fill quiet midweek nights?

Yes. We build campaigns around midweek events, set menus and local offers, and target people nearby on the days and times they make plans.

Do you market weddings and function spaces?

Yes. We run campaigns for weddings, corporate events and private functions, timed for when people start planning, with enquiry follow-up built in.

How do you market a new venue before it opens?

We start building an audience before opening day with social content, a waitlist and local targeting, so the venue opens with bookings already in.

A note from our founders
April and Brendan Ford, co-founders
April & Brendan FordCo-founders

Marketing should act like part of your commercial engine. Not a cost centre.

We started Sneaky because we were tired of watching great brands miss their potential. Campaigns that didn't convert. Data nobody tracked. Junior advice, and service that left people chasing.

So we built the agency we would want to hire. A senior team on every account, no hand-offs, and every decision measured against profit, not platforms. We'll speak your language.

April & BrendanCo-founders, April Ford agency group
Three agencies, one family
Full-service paid media and strategy.
Sneaky DigitalYou're here
Performance media buying, driven by data.
TikTok-first social and UGC content.
GET IN TOUCH

Let's talk about your growth.

New campaigns, a second opinion or a straight answer on cost.

YOU'LL SPEAK TO
Dave StewartDave StewartGrowth Specialist
Brendan FordBrendan FordDirector and Co-founder

Prefer to talk? 0468 146 777

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