- Business brokers
Business broker marketing agencyMore listings. Buyers who act.
Sneaky Digital is a business broker marketing agency for Australian brokerages. We run seller campaigns that win more listings and buyer campaigns that find people with the funds and intent to buy, then track each enquiry through to a listing agreement or settled sale.
Brands we grow.
CLIENTSThe brokerages we work with
A brokerage selling small local businesses and a firm handling larger mid-market deals need different plans. We start with your deal sizes, industries and regions, then build seller and buyer campaigns to match.
WHICH ONE ARE YOU?
A steady flow of new listings
For brokerages selling cafés, retail and service businesses, we run seller campaigns by region and industry that reach owners thinking about an exit, plus buyer campaigns for every listing.
See moreTalk to us about itResales sold within the brand's rules
Some brokers sell franchised businesses on behalf of franchisors. We market each resale to qualified buyers while following the brand's rules on how its name, logo and listings appear.
See moreTalk to us about itDiscreet campaigns for larger deals
Larger deals need discretion. We build confidential seller campaigns through search and content, and buyer campaigns that qualify interest before any business details are shared.
See moreTalk to us about itThe name owners in your sector know
If you focus on hospitality, childcare, health or trade businesses, we make your brokerage the name owners in that sector see when they first start thinking about selling.
See moreTalk to us about itBusiness broker ads we've made
The problems we see. The Sneaky fixes we deliver.
Brokers tell us where their pipeline is stuck. These are the problems we fix most often.
Plenty of buyer enquiries, not enough listings
Listings drive the business. We run seller campaigns that reach owners planning an exit, with a confidential appraisal offer that starts the conversation well before they are ready to list.
Buyers enquire but can't fund the deal
We qualify buyers in the ad and on the form, asking about budget, experience and timing, so your brokers spend time with people who can actually settle.
Portals get the credit for every buyer
Portals have a place, but buyers who come straight to you are easier to work with. We build search and retargeting that bring buyers to your own site and database.
Sellers take years to make up their minds
We keep your brokerage in front of owners with useful content and email until they are ready, so the first call goes to you, not a competitor.
Every new listing needs ads, fast
We set up listing ad templates across Meta, Google and email, so new businesses go to market quickly with consistent, confidential creative.
We can't see which ads lead to settled sales
We connect enquiries to your CRM and track each one from first click to signed listing or settled sale, so you can see what actually earns commission.
How we build a broker's pipeline
- 01
Know your deals
We start with your deal sizes, commission, industries and regions, so every target is set on listings and sales, not cheap clicks.
- 02
Win more listings
Seller campaigns across search, content and social reach owners thinking about an exit, with a clear next step such as a confidential appraisal.
- 03
Find qualified buyers
Buyer campaigns promote each listing to people with the funds and intent to act, using questions that filter out casual browsers.
- 04
Nurture and scale
Email and retargeting keep buyers and future sellers warm, while budget moves to the regions and industries that bring in deals.
Channels that bring in sellers and buyers
Google Ads
Owners search for how to value and sell a business long before they list. As your Google Ads agency, we run seller and buyer campaigns by region and industry.
Meta ads
Many buyers aren't searching yet. Our Meta ads agency team puts listings in front of people with the right background and budget on Facebook and Instagram.
SEO
Guides on valuations and exit planning bring sellers to you for years. Our SEO agency work builds those pages and the industry pages behind them.
Email marketing
Your buyer database is worth more with every listing. Our email marketing agency team sends new listings to the right buyers and nurtures future sellers.
Landing pages and CRO
A valuation form that is simple and trustworthy wins more seller leads. Our landing page agency work builds and tests it.
MEET THE TEAMThe people who'll run your account.A senior team, no hand-offs. Tap to watch.Your budget and your business are too important to hand to a junior.
The same senior team that makes your ads runs your account. Senior-led, no hand-offs, and no becoming a number in a sea of retainer clients.
Let's talk about your growth.
New campaigns, a second opinion or a straight answer on cost.
Our clients say it better than we do.
Real clients, in their own words.
EARLY LEARNINGEvolution Early LearningAra Phillips, Director“The team took the time to truly understand our brand vision and goals.”
PROFESSIONAL SERVICESBonza Business & Franchise SalesOliver Wadhams, Director“Partnering with Sneaky has transformed our digital advertising approach.”
We've worked with Sneaky since launching Evolution Early Learning, and their marketing expertise has been instrumental to our growth. From day one, the team took the time to truly understand our brand vision and goals as a startup. Their strategic work across Google Ads, Meta Ads, Programmatic, and website development has helped us build a strong online presence and effectively reach our target audience. As a result, we've seen increased engagement, consistent brand growth, and greater recognition for our business.
Partnering with Sneaky has transformed our digital advertising approach. Their data-driven campaigns across Google Ads, Programmatic, Bing Ads, and website development have significantly increased our national visibility and helped us reach more qualified buyers and sellers. The team's responsiveness, strategic insight, and creative execution make them a highly valuable and trusted marketing partner.
Sneaky has been a key driver of Stilla's growth, combining deep business insight with advanced digital marketing expertise. Their strategic guidance and flawless execution across Meta Ads, Google Ads campaigns that have consistently delivered strong, measurable results. Proactive, solutions-focused, and genuinely committed to performance, the Sneaky team is both reliable and easy to work with. They've become a trusted and valued partner in our continued success.
We've had the privilege of working with Sneaky for the last few years. They are passionate and extremely dedicated to achieving the best outcome for their clients. They have helped us to significantly grow our digital presence and e-commerce platform and we highly recommend their services.
After working with April and her team over the past few years, I can confidently say they bring a fresh, original, and highly effective approach to our clients' digital marketing. Their work across Meta Ads, Google Ads, Programmatic has delivered consistently strong results, helping us reach the right audiences with precision and creativity.
Working with the Sneaky marketing team has been a game-changer for our business. They are professional, proactive, and focused on delivering real results. Their strategic approach to Google Ads, Meta Ads, and Programmatic campaigns has consistently driven strong ROI while significantly boosting our brand visibility across all key channels.
Sneaky's digital and local advertising strategies have been a major asset to our business. Their team is proactive, creative, and consistently delivers strong, measurable results across our store network. We also benefit from their ongoing expert advice and strategic guidance, which supports our broader marketing efforts and ensures we're always moving in the right direction.
Sneaky has played a key role in enhancing our digital presence and improving patient engagement. Their strategic approach to digital marketing has helped us connect more effectively with our local community, leading to increased appointment bookings and stronger brand recognition. With their expertise and ongoing support, we've seen measurable growth. We highly recommend Sneaky to any healthcare practice looking to elevate their digital marketing efforts.
Sneaky's marketing expertise has helped FD Legal build a stronger online presence and connect with the right clients. Their team delivers thoughtful strategy, consistent execution, and measurable results across our digital channels. Working with Sneaky has brought a level of confidence to our marketing efforts, knowing that we have a team who genuinely understands our goals and takes a proactive approach to achieving them.
The Sneaky team's work on APO's advertising campaigns has boosted our sales and brand awareness through smart strategy, quality content and creative campaigns which have delivered consistently strong results.
Working with Sneaky has elevated our digital marketing strategy and brand engagement. Their team understands how to connect with our unique audience and deliver results that drive consistent sales and brand growth across all platforms.
Business broker marketing questions
Seller leads first, because listings drive everything else. We usually weight budget toward seller campaigns, then use buyer campaigns to sell each listing faster.
Yes. We write listing ads by industry, region and key features without naming the business, and ask buyers to sign your confidentiality agreement before details are shared.
We run seller and buyer campaigns by region, with local landing pages and ads for each area, so every broker sees enquiries from the territory they cover.
As quickly as your listing process allows. We set up ad, landing page and email templates once, so each new business can be promoted as soon as you approve the details.
With useful content on valuations, exit planning and timing, plus regular email that keeps you in touch. When they are ready, your brokerage is the one they call.
Yes. A valuation or appraisal request is often a broker's best source of seller leads. We build and test the form, then track every submission through to a listing.
Marketing should act like part of your commercial engine. Not a cost centre.
We started Sneaky because we were tired of watching great brands miss their potential. Campaigns that didn't convert. Data nobody tracked. Junior advice, and service that left people chasing.
So we built the agency we would want to hire. A senior team on every account, no hand-offs, and every decision measured against profit, not platforms. We'll speak your language.
You're here
Business broker marketing guides
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Let's talk about your growth.
New campaigns, a second opinion or a straight answer on cost.
Dave StewartGrowth Specialist
Brendan FordDirector and Co-founderPrefer to talk? 0468 146 777